In recent years green issues have come to dominate the media and companies are
increasingly engaging with the press on environmental issues. However, whilst
this is a subject that can lead to positive exposure, many journalists and consumers
are rightly cynical about such claims from the corporate world. In light of
this, it is vitally important to ensure your message is conveyed accurately
and effectively. If your company or your selected agency merely pays lip-service
to these subjects, then they will quickly be found out by journalists who demand
accuracy and an in-depth understanding of the subject matter.
Green Rocket’s consultants have a detailed knowledge of the timeliest
environmental developments, gaining a respected position within the sector as
experts in their own right. We believe that a genuine ‘green’ agency
needs to go beyond the standard marketing ploys and gimmicks in order to truly
represent their clients’ interests in the media.
As a social enterprise with a dedicated environmental agenda, green issues
are at the forefront of everything that we do. This depth of knowledge and wider
understanding of the key debates is essential to the success of our media contact,
and is expected by our clients who must feel confident that they are represented
in the best possible light.